Overview

Lead your Organization through any business crisis--and emerge stronger than everManager's Guide to Crisis Management provides the basic skills and knowledge you need to deal with the crises that inevitably occur in any business or organization.Covering every aspect of the topic--from defining crisis management and policies to training for and responding to crises--it helps you fully grasp any situation that threatens business, careers, and even lives. Lead through any crisis smoothly and with minimal ramifications by mastering the most effective tactics, including: Planning for and training staff in crisis managementAnticipating and preventing crises before they occurManaging the company's online reputationAddressing crises that affect multicultural stakeholdersCreating effective crisis-related messagingKnowing when to bring in a specialistAbout the Briefcase Books series: Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page: Key Terms: Clear definitions of key terms and conceptsSmart Managing: Tactics and strategies for managing crisesTricks of the Trade: Tips for executing the tactics in the bookMistake Proofing: Practical advice for minimizing the possibility of errorCaution: Warning signs for when things are about to go wrongFor Example: Examples of successful crisis managementTools: Specific planning procedures, tactics, and hands-on techniques