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Strategic Alliances: Theory and Evidence

Strategic Alliances: Theory and Evidence - Hardback

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Product Details
Author:
Jeffrey J. Reuer
Publisher:
OUP Oxford
Publication Date:
Apr 23, 2004
Number of pages:
476 pages
Binding:
Hardback or Cased Book
ISBN-10:
0199256543
ISBN-13:
9780199256549

Overview

This book addresses the basic concepts and theories of collaborative strategy.It presents an introduction on the topic of alliance research. This volume goes on to suggest the economics perspectives on alliances as well as how to select the most beneficial alliance. It also presents features a section on real options, an important and emerging feature in the area of strategy. The concluding section introduces relational perspectives of collaborative strategy.


  • | Author: Jeffrey J. Reuer
  • | Publisher: OUP Oxford
  • | Publication Date: Apr 23, 2004
  • | Number of Pages: 476 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 0199256543
  • | ISBN-13: 9780199256549

Categories

Business & Economics

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