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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents

Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents - Hardback

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Product Details
Author:
J. Bateman
Publisher:
Palgrave MacMillan
Publication Date:
Apr 17, 2008
Number of pages:
312 pages
Binding:
Hardback or Cased Book
ISBN-10:
0230002560
ISBN-13:
9780230002562

Overview

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.


  • | Author: J. Bateman
  • | Publisher: Palgrave MacMillan
  • | Publication Date: Apr 17, 2008
  • | Number of Pages: 312 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 0230002560
  • | ISBN-13: 9780230002562

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