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Marketing and Feminism: Current issues and research

Marketing and Feminism: Current issues and research - Paperback

Miriam Catterall

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Product Details
Author:
Miriam Catterall
Publisher:
Routledge
Publication Date:
Jul 20, 2000
Number of pages:
296 pages
Binding:
Paperback or Softback
ISBN-10:
0415219736
ISBN-13:
9780415219730

Overview

This cutting edge, innovative volume contains the best of current scholarship on feminist perspectives in marketing. Through many exciting and often controversial discussions, it challenges assumptions in both historical and current contexts.


  • | Author: Miriam Catterall
  • | Publisher: Routledge
  • | Publication Date: Jul 20, 2000
  • | Number of Pages: 296 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 0415219736
  • | ISBN-13: 9780415219730

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