Overview
The field of Bollywood studies has remained predominantly critical, theoretical and historical in focus. This book brings together qualitative and quantitative approaches to tackle empirical questions focusing on the relationship between soft power, hybridity, cinematic texts, and audiences.
- | Author: David Schaefer
- | Publisher: Routledge
- | Publication Date: Oct 29, 2012
- | Number of Pages: 188 pages
- | Binding: Hardback or Cased Book
- | ISBN-10: 0415625238
- | ISBN-13: 9780415625234