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Mass Media Effects Research: Advances Through Meta-Analysis

Mass Media Effects Research: Advances Through Meta-Analysis - Paperback

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Product Details
Author:
Raymond W. Preiss
Publisher:
Routledge
Publication Date:
Aug 29, 2006
Number of pages:
552 pages
Binding:
Paperback or Softback
ISBN-10:
0805849998
ISBN-13:
9780805849998

Overview

This distinctive collection offers a unique set of meta-analyses covering the breadth of media effects research. Editor Raymond W. Preiss and his colleagues bring together an all-star list of contributors. Organized by theories, outcomes, and mass media campaigns, the chapters included here offer important insights on what current social science research reveals about effects, addressing such topics as the effects of advertising on children and adolescents; the effects of pornography; violent video games and aggression; and media use and political involvement.


  • | Author: Raymond W. Preiss
  • | Publisher: Routledge
  • | Publication Date: Aug 29, 2006
  • | Number of Pages: 552 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 0805849998
  • | ISBN-13: 9780805849998

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