Overview
If you're looking for straight talk on branding-what it is, what it isn't, and how it's done-this book is for you. Branding your company takes more than adding a logo. This book walks you through how to: * Build a memorable brand identity * Create strong messaging that connects with customers * Identify and communicate your differentiators * Attract customers who share your vision To create a brand, you need to project a vision and reputation worthy of loyalty. Use the sixteen steps in this book to build your brand, and transform your business into a strong competitor that will attract the target customers you've been searching for.
- | Author: Sheralyn Pratt
- | Publisher: Wicked Sassy
- | Publication Date: Feb 23, 2015
- | Number of Pages: 180 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 097433314X
- | ISBN-13: 9780974333144
