Writing And Developing Your College Textbook: A Comprehensive Guide

This updated and expanded 3rd edition will empower authors to undertake textbook development by guiding them through the nuts and bolts of the development process, and providing essential background information on the changing higher education publishing industry, as well as how to choose a publisher, write a proposal, and negotiate a contract.

• | Author: Mary Ellen Lepionka, Sean W. Wakely, Stephen E. Gillen
• | Publisher: Textbook And Academic Authors Association
• | Publication Date: Dec 01, 2016
• | Number of Pages: 336 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 0997500417
• | ISBN-13: 9780997500417