Overview
This book examines the 2020 campaign and election in the United States of America from the perspective of political marketing, always intrinsic to democratic elections. The chapters in this book were originally published in the Journal of Political Marketing.
- | Author: Jody C. Baumgartner, Bruce I. Newman
- | Publisher: Routledge
- | Publication Date: Jun 30, 2023
- | Number of Pages: 102 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1032434716
- | ISBN-13: 9781032434711
