Crowdsourcing For Dummies

Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfunding and open innovation work for you. It gives step-by-step advice on how to plan, start and manage a crowdsourcing project, where to crowdsource, how to find the perfect audience, how best to motivate your crowd, and tips for troubleshooting.

• | Author: David Alan Grier
• | Publisher: Wiley
• | Publication Date: May 28, 2013
• | Number of Pages: 392 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1119940400
• | ISBN-13: 9781119940401