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Service Operations Management: A Strategic Perspective

Springer
SKU:
9781137609243
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ISBN13:
9781137609243
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This engaging and accessible textbook explores the challenges and complexities of managing operations in a service industry setting. Comprehensive in scope, this textbook considers key concepts from strategy and operations management from a global services perspective and integrates traditional theory with cutting-edge contemporary examples. Taking a student-centred approach, it gives the reader a solid understanding of the key issues faced by contemporary service organisations, from managing and reviewing risk to managing supplier relationships. Rich pedagogy, integrated online resources and relevant international case studies develop strategic thinking skills and equip students with the essential tools and techniques needed to plan, design, manage and control operations in diverse service industry contexts. This is an ideal textbook for students of service operations management at undergraduate, postgraduate and MBA level.


  • | Author: John McManus, Mats Winroth, Jannis Angelis
  • | Publisher: Springer
  • | Publication Date: Oct 22, 2019
  • | Number of Pages: 318 pages
  • | Language: English
  • | Binding: Paperback/Business & Economics
  • | ISBN-10: 1137609249
  • | ISBN-13: 9781137609243
Author:
John McManus, Mats Winroth, Jannis Angelis
Publisher:
Springer
Publication Date:
Oct 22, 2019
Number of pages:
318 pages
Language:
English
Binding:
Paperback/Business & Economics
ISBN-10:
1137609249
ISBN-13:
9781137609243