Overview
Preface -- Introduction -- Elasticities : background and concept -- Elasticities ¿ their use in pricing -- Stated preference models -- Conjoint analysis -- Discrete choice models -- Maxdiff models -- Other stated preference methods -- Price segmentation -- Price segmentation: basic models -- Price segmentation: advanced models -- Big data and econometric models -- Working with big data -- Big data and nonlinear prices -- References
- | Author: Walter R. Paczkowski
- | Publisher: Routledge
- | Publication Date: June 18, 2018
- | Number of Pages: 338 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1138623938
- | ISBN-13: 9781138623934
