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Purposeful Brands: How Purpose And Sustainability Drive Brand Value And Positive Change

Purposeful Brands: How Purpose And Sustainability Drive Brand Value And Positive Change

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Product Details
Author:
Sandy Skees
Publisher:
Kogan Page
Publication Date:
Apr 25, 2023
Number of pages:
240 pages
Language:
English
Binding:
Paperback
ISBN-10:
1398609838
ISBN-13:
9781398609839

Overview

Define and communicate an authentic brand purpose and close the say-do gap to drive growth, innovation and loyalty.


  • | Author: Sandy Skees
  • | Publisher: Kogan Page
  • | Publication Date: Apr 25, 2023
  • | Number of Pages: 240 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 1398609838
  • | ISBN-13: 9781398609839

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