Overview
This edited collection comprises foundational texts and new contributions that revisit the theory of the audience commodity as first articulated by Dallas Smythe. Contributors focus on the historical and theoretical importance of this theory to critical studies of media/communication, culture, society, economics, and technology.
- | Author: Steve Jones
- | Publisher: Peter Lang Inc., International Academic Publi
- | Publication Date: Mar 31, 2014
- | Number of Pages: 328 pages
- | Binding: Hardback or Cased Book
- | ISBN-10: 1433123606
- | ISBN-13: 9781433123603
