No-Excuses Innovation: Strategies for Small- and Medium-Sized Mature Enterprises

The case for innovation -- Design thinking -- Emotional design -- Innovation processes and tools -- The innovators and those who manage them -- Strategic innovation management -- Midtronics : an exemplar of SMME innovation -- A call to action.

• | Author: Bruce Vojak, Walter Herbst
• | Publisher: Stanford Business Books
• | Publication Date: Sep 06, 2022
• | Number of Pages: 272 pages
• | Language: English
• | Binding: Hardcover/Business & Economics
• | ISBN-10: 1503627586
• | ISBN-13: 9781503627581