null Skip to main content

✨ Buy more, save 5% Ends

Transparent Food Marketing: A Clear Understanding of Food Marketing Terminology

Transparent Food Marketing: A Clear Understanding of Food Marketing Terminology

$12.06
(No reviews yet) Write a Review
Physical book delivery

Shipping calculated at checkout.

Estimated delivery
Adding to cart… The item has been added
Product Details
Author:
Rachel E. Helwig
Publisher:
Createspace Independent Publishing Platform
Publication Date:
Sep 01, 2015
Number of pages:
112 pages
Binding:
Paperback or Softback
ISBN-10:
1514869861
ISBN-13:
9781514869864

Overview

"Expiration Date." "Sell By Date." "Use By Date." "Best By Date." These are all ways of stating when a food item will go bad. But why are there different terms for the same thing? What does each of them really mean? The terminology used to sell food can be very confusing, yet it's vitally important to understand because it directly affects your health and your family's. In contrast to the tricks and ploys used throughout the food industry to sell products, Transparent Food Marketing is a straightforward, easy-to-use reference guide to terms and labels that will help you become a well-informed consumer. Eight chapters cover a broad range of topics, including: Marketing claims Bar codes Antibiotics, hormones, and steroids Claims to humane treatment of animals FDA standards Sanitation in the food chain Expiration dates Tare weights and the Department of Weights and Measures Here you'll find objective information about what it all means, including learning how to spot fraudulent marketing and sales practices while avoiding controversies such as the effects of GMO foods.


  • | Author: Rachel E. Helwig
  • | Publisher: Createspace Independent Publishing Platform
  • | Publication Date: Sep 01, 2015
  • | Number of Pages: 112 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 1514869861
  • | ISBN-13: 9781514869864

Reviews

0 Reviews

Write a Review

No reviews yet.

Share your experience and help another reader choose their next book.

Discover your next great book

Get new releases, reader favourites, and special offers delivered to your inbox.