Overview
This book is a pivotal reference source for the latest scholarly research on social networking participation expectations and values to examine individual performance in digital communication activities. Featuring coverage across a range of topics, such as crisis communication, social networking engagement, and return on investments--
- | Author: Michael A. Brown, Michael A. Brown Sr.
- | Publisher: IGI Global
- | Publication Date: Dec 21, 2016
- | Number of Pages: 294 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1522519637
- | ISBN-13: 9781522519638
