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The SAGE Handbook of Social Media Marketing

The SAGE Handbook of Social Media Marketing

Annmarie Hanlon

$185.00
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Product Details
Author:
Annmarie Hanlon
Publisher:
Sage Publications UK
Publication Date:
Jun 25, 2022
Number of pages:
552 pages
Binding:
Hardback or Cased Book
ISBN-10:
1529743788
ISBN-13:
9781529743784

Overview

This Handbook explores the foundations and methodologies in analysing the important aspects of social media for organisations and consumers. It investigates critical areas concerning communities, culture, communication and content, and considers social media sales.


  • | Author: Annmarie Hanlon
  • | Publisher: Sage Publications UK
  • | Publication Date: Jun 25, 2022
  • | Number of Pages: 552 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 1529743788
  • | ISBN-13: 9781529743784

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