Overview
With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.
- | Author: Robert E. Denton
- | Publisher: Rowman & Littlefield Publishers
- | Publication Date: Nov 20, 2023
- | Number of Pages: 494 pages
- | Binding: Paperback or Softback
- | ISBN-10: 1538171449
- | ISBN-13: 9781538171448
