Business Rhetoric In German Novels: From Buddenbrooks To The Global Corporation (Studies In German Literature Linguistics And Culture)

Argues on the evidence of nine major German novels that literature and business have in common a reliance on language, understood in a creative, performative, and rhetorical sense.

• | Author: Ernest Schonfield
• | Publisher: Camden House
• | Publication Date: Jun 29, 2018
• | Number of Pages: 306 pages
• | Language: English
• | Binding: Hardcover/Business & Economics
• | ISBN-10: 1571139834
• | ISBN-13: 9781571139832