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Strategic Management For Tourism And Hospitality

Strategic Management For Tourism And Hospitality

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Product Details
Author:
Donald Peterson, Donald Peterson
Publisher:
Willford Press
Publication Date:
May 30, 2016
Number of pages:
266 pages
Language:
English
Binding:
Hardcover
ISBN-10:
1682852407
ISBN-13:
9781682852408

Overview

Tourism and hospitality is swiftly advancing as a significant economic industry. The traditional form of tourism has diversified into various forms of tourism such as ecotourism, educational tourism, etc. The present book discusses the various principles and strategies in different forms of tourism. Some of the studies included in this text revolve around health tourism, human resource management, electronic marketing, sustainable tourism, adventure tourism, policies and planning, etc. This book will serve as an essential guide for students, academicians, professionals and policy makers associated with the field of tourism and hospitality.


  • | Author: Donald Peterson, Donald Peterson
  • | Publisher: Willford Press
  • | Publication Date: May 30, 2016
  • | Number of Pages: 266 pages
  • | Language: English
  • | Binding: Hardcover
  • | ISBN-10: 1682852407
  • | ISBN-13: 9781682852408

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Hardcover

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