Overview
This book contains the results of the 2018 Summer School on Creativity Engineering which was hold in Bogotá, Colombia. Following the motto of the summer school ,,from a creative idea to its successful marketing", this book presents the work and findings of the participants. They were asked to develop an idea and stepwise substantiate it. All ideas have a strong relation to Colombia, pointing to some of the challenges that are perceived in different parts of the society. To better read the ideas, it is interesting to know that: 1.There are more than 10.000 potholes in the roads of Bogotá, 2. More than 300 soccer fields can be rented in Bogotá, 3.Practicing slackline is forbidden in public places, 4.There are more than 300 malls in the city providing food courts, 5.Tourism has seen a tremendous growth in Colombia. Do not miss to read the idea summaries and explore how these facts were used to generate ideas.
- | Author: Hesamedin Ostad-Ahmad-Ghorabi
- | Publisher: Independently published
- | Publication Date: Mar 08, 2019
- | Number of Pages: 119 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1799104478
- | ISBN-13: 9781799104476
