Overview
This book examines online advertising activities and their connection to business performance in online environments. It also explores online communication channels including website presentation, social media, advertising platforms, and e-mailing--
- | Author: Tereza Semerádová, Petr Weinlich, Petr Weinlich
- | Publisher: Business Science Reference
- | Publication Date: Oct 23, 2019
- | Number of Pages: 284 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1799816192
- | ISBN-13: 9781799816195
