Overview
Review of Marketing Research pushes the boundaries of marketing—broadening the marketing concept to make the world a better place. Here, leading scholars provide new insights, approaches and directions to set out for research on consumer vulnerabilities.
- | Author: Angela Y. Lee
- | Publisher: Emerald Publishing Limited
- | Publication Date: Jun 24, 2024
- | Number of Pages: NA pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 1802629564
- | ISBN-13: 9781802629569