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Managing Marketing Strategies & Brand Equity: In marketing, brand management is the analysis and planning on how that brand is perceived in the market

Managing Marketing Strategies & Brand Equity: In marketing, brand management is the analysis and planning on how that brand is perceived in the market

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Product Details
Author:
Syed Irfan Shafi
Publisher:
Createspace Independent Publishing Platform
Publication Date:
Aug 20, 2015
Number of pages:
60 pages
Binding:
Paperback or Softback
ISBN-10:
197796320X
ISBN-13:
9781977963208

Overview

Understanding and measuring the economic value of marketing strategies and brands in the competitive market...


  • | Author: Syed Irfan Shafi
  • | Publisher: Createspace Independent Publishing Platform
  • | Publication Date: Aug 20, 2015
  • | Number of Pages: 60 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 197796320X
  • | ISBN-13: 9781977963208

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