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Les marques Capital de l'entreprise

Les marques Capital de l'entreprise

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Product Details
Author:
Jean-Noël Kapferer
Publisher:
Eyrolles Group
Publication Date:
Jan 01, 2015
Number of pages:
824 pages
Binding:
Paperback or Softback
ISBN-10:
2212539088
ISBN-13:
9782212539080

Overview

Cette nouvelle édition, totalement renouvelée, est le fruit de quinze ans de conseil et de recherches.


  • | Author: Jean-Noël Kapferer
  • | Publisher: Eyrolles Group
  • | Publication Date: Jan 01, 2015
  • | Number of Pages: 824 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 2212539088
  • | ISBN-13: 9782212539080

Categories

Business & Economics

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