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Innovation Und Absatz

Innovation Und Absatz

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Product Details
Author:
Horst Albach
Publisher:
Gabler Verlag
Publication Date:
Apr 29, 1999
Number of pages:
176 pages
Binding:
Paperback or Softback
ISBN-10:
3409114556
ISBN-13:
9783409114554

Overview

Die Aufsätze enthalten originelle Lösungen zu neuen Themen wie Produktvorankündigung, Warenproben und Kundenbindung. Neue Lösungen zu bekannten Problemen sind Widerstände gegen Innovationen und ihre Überwindung, Teamarbeit sowie die generelle Bildung von Kommunikationsstandards.


  • | Author: Horst Albach
  • | Publisher: Gabler Verlag
  • | Publication Date: Apr 29, 1999
  • | Number of Pages: 176 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 3409114556
  • | ISBN-13: 9783409114554

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