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Marketingforschung

Marketingforschung

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Product Details
Author:
Carsten Baumgarth
Publisher:
de Gruyter Oldenbourg
Publication Date:
Sep 22, 1999
Number of pages:
153 pages
Binding:
Hardback or Cased Book
ISBN-10:
3486250426
ISBN-13:
9783486250428

Overview

Zentrales Thema für das Prüfungsfach Marketing: Es wird gut verständlich und unter dem Aspekt Wissenreproduktion aufbereitet dargestellt. Ausdem Inhalt: Grundlagen der Marketingforschung. Definition. Design. Datengewinnung. Datenanalyse. Dokumentation.


  • | Author: Carsten Baumgarth
  • | Publisher: de Gruyter Oldenbourg
  • | Publication Date: Sep 22, 1999
  • | Number of Pages: 153 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 3486250426
  • | ISBN-13: 9783486250428

Categories

Business & Economics

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