Overview
In today's global business landscape, intercultural communication hasbecome an essential competency. "Intercultural Communication inGlobal Business" offers a comprehensive guide for professionalslooking to thrive in multicultural corporate environments.This work covers everything from the theoretical foundations ofcultural differences to practical applications in negotiations, meetings, and managing diverse teams. Exploring regional characteristics fromWest to East and addressing contemporary challenges such as globalethics and technological impact, the book provides concrete tools fordeveloping the cultural intelligence necessary in the business world.With relevant case studies and applicable resources, this reading isindispensable for anyone seeking to transform cultural diversity intoa competitive advantage and build a truly global career.
- | Author: Peter Dornell
- | Publisher: Luthape Press
- | Publication Date: Apr 24, 2025
- | Number of Pages: 00270 pages
- | Binding: Paperback or Softback
- | ISBN-10: 6501440688
- | ISBN-13: 9786501440682
