Absolute Essentials Of Strategic Marketing (Absolute Essentials Of Business And Economics)

Strategic marketing is a complex topic and this shortform textbook illuminates its fundamental elements to provide a birds-eye view of the field for students of marketing strategy. This book is valuable reading for marketing students around the world.

• | Author: Tony Proctor
• | Publisher: Routledge
• | Publication Date: May 31, 2023
• | Number of Pages: 126 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 0367524759
• | ISBN-13: 9780367524753