Brand Activism: Advertising and the Ethics of Visibility

This book critically examines how brands determine the visibility of social issues through their advertising practices, informing the ways we are persuaded to feel, think, and act as consumers and citizens.

• | Author: Marco Scalvini
• | Publisher: Routledge
• | Publication Date: Dec 20, 2024
• | Number of Pages: 118 pages
• | Binding: Hardback or Cased Book
• | ISBN-10: 0367616610
• | ISBN-13: 9780367616618