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Cross-Cultural Consumption: Global Markets, Local Realities

Cross-Cultural Consumption: Global Markets, Local Realities - Hardback

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Product Details
Author:
David Howes
Publisher:
Routledge
Publication Date:
Nov 07, 1996
Number of pages:
224 pages
Binding:
Hardback or Cased Book
ISBN-10:
0415138884
ISBN-13:
9780415138888

Overview

What does an American refrigerator mean in the Solomon Islands?Cross-Cultural Consumption is a fascinating guide to the cultural implications of the globalization of a consumer society.
Book details: Cross-Cultural Consumption: Global Markets, Local Realities - Hardback by author David Howes, Published by Routledge, in Hardback or Cased Book binding, 224 pages, ISBN 9780415138888

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