Marketing the Museum - Paperback
Routledge
ISBN13:
9780415152938
$62.39
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Routledge
Marketing the Museum - Paperback
The ideal guide to the ways in which museums can achieve a marketing orientation. It is essential reading for museum professionals, students and anyone in the heritage industry around the world.
- | Author: Fiona McLean
- | Publisher: Routledge
- | Publication Date: Dec 26, 1996
- | Number of Pages: 268 pages
- | Binding: Paperback or Softback
- | ISBN-10: 0415152933
- | ISBN-13: 9780415152938
- Author:
- Fiona McLean
- Publisher:
- Routledge
- Publication Date:
- Dec 26, 1996
- Number of pages:
- 268 pages
- Binding:
- Paperback or Softback
- ISBN-10:
- 0415152933
- ISBN-13:
- 9780415152938
