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Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations - Paperback

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Product Details

Author:: Parissa Haghirian
Publisher:: Routledge
Publication Date:: Sep 23, 2013
Number of pages:: 170 pages
Binding:: Paperback or Softback
ISBN-10:: 0415731496
ISBN-13:: 9780415731492

Overview

This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. It argues that improving cross-cultural management in international business should focus less on upgrading technology, and more on the capabilities and beliefs of individual employees.