The Research Imagination: An Introduction to Qualitative and Quantitative Methods - Hardback

The idea that science is a blueprint for research, and imagination gives research its life and purpose inspired this comprehensive explanation of research methodology. The authors' decades of experience have revealed that research is a craft requiring judgment and creativity, not simply memorization and application of the rules of science. This book covers a wide variety of data-collection techniques, but presents them as reinforcing, rather than competing with one another, thus striking a balance between qualitative and quantitative methods and proving an essential resource for instructors and students of sociology.

• | Author: Paul S. Gray
• | Publisher: Cambridge University Press
• | Publication Date: Aug 20, 2007
• | Number of Pages: 480 pages
• | Binding: Hardback or Cased Book
• | ISBN-10: 0521879728
• | ISBN-13: 9780521879729