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Images, Issues, and Attacks: Television Advertising by Incumbents and Challengers in Presidential Elections

Images, Issues, and Attacks: Television Advertising by Incumbents and Challengers in Presidential Elections - Paperback

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Product Details
Author:
E. D. Dover
Publisher:
Lexington Books
Publication Date:
Oct 01, 2006
Number of pages:
190 pages
Binding:
Paperback or Softback
ISBN-10:
0739115464
ISBN-13:
9780739115466

Overview

Images, Issues, and Attacks explores important differences between incumbents and challengers in the uses of televised advertising in modern presidential elections.


  • | Author: E. D. Dover
  • | Publisher: Lexington Books
  • | Publication Date: Oct 01, 2006
  • | Number of Pages: 190 pages
  • | Binding: Paperback or Softback
  • | ISBN-10: 0739115464
  • | ISBN-13: 9780739115466

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