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E-Service: New Directions in Theory and Practice: New Directions in Theory and Practice

E-Service: New Directions in Theory and Practice: New Directions in Theory and Practice - Hardback

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Product Details
Author:
Roland T. Rust
Publisher:
Routledge
Publication Date:
Jul 31, 2002
Number of pages:
348 pages
Binding:
Hardback or Cased Book
ISBN-10:
0765608065
ISBN-13:
9780765608062

Overview

This text provides a collection of different perspectives on "e-Service" and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public sector e-Service opportunities.


  • | Author: Roland T. Rust
  • | Publisher: Routledge
  • | Publication Date: Jul 31, 2002
  • | Number of Pages: 348 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 0765608065
  • | ISBN-13: 9780765608062

Categories

Business & Economics

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