Entrepreneurial Innovation in the International Business of Tourism

This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike--

• | Author: Pantea Foroudi, Maria Jesus Jerez Jerez
• | Publisher: Routledge
• | Publication Date: May 29, 2024
• | Number of Pages: NA pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 1032440139
• | ISBN-13: 9781032440132