Qualitative Research Methods for Media Studies - (Paperback or Softback)

This updated fourth edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, textual analysis, ethnography and participant observation, and digital ethnography and netnography.

• | Author: Bonnie S. Brennen
• | Publisher: Routledge
• | Publication Date: Jan 20, 2025
• | Number of Pages: 00284 pages
• | Binding: Paperback or Softback
• | ISBN-10: 1032600713
• | ISBN-13: 9781032600710