The Communal Consumption Experience: Ritual, Exchange and the Business of Connection

Routledge
SKU:
9781041048886
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ISBN13:
9781041048886
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This book examines how shared consumption experiences shape consumer behavior, market strategies, and social connection. From wine tastings and direct selling events to hospitality and digital engagement, it explores the evolving ways people come together to consume, celebrate, and connect.


  • | Author: Brittney C. Bauer
  • | Publisher: Routledge
  • | Publication Date: Jun 27, 2025
  • | Number of Pages: 00098 pages
  • | Binding: Hardback or Cased Book
  • | ISBN-10: 1041048882
  • | ISBN-13: 9781041048886
Author:
Brittney C. Bauer
Publisher:
Routledge
Publication Date:
Jun 27, 2025
Number of pages:
00098 pages
Binding:
Hardback or Cased Book
ISBN-10:
1041048882
ISBN-13:
9781041048886