Build a relationship with your customers and close the sale more surely. The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you. Inside you will discover how to: Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter Guide the dialogue through a discovery of needs and needed decisions Negotiate objections, and close effectively Uncover the motivators that move sales to more predictable closure
- | Author: Kevin Daley
- | Publisher: Mcgraw Hill
- | Publication Date: Jun 10, 2023
- | Number of Pages: 192 pages
- | Language: English
- | Binding: Paperback
- | ISBN-10: 1265780676
- | ISBN-13: 9781265780678