Pr Technology, Data And Insights: Igniting A Positive Return On Your Communications Investment - 9781398600409

Improve your organization's PR process and quantify its impact on business objectives with this guide to using purpose-built tools, new data sources and strategic insights.

• | Author: Mark Weiner
• | Publisher: Kogan Page
• | Publication Date: April 27, 2021
• | Number of Pages: 232 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1398600407
• | ISBN-13: 9781398600409