My Life in Advertising - Paperback - 9781434102775

This fascinating autobiography details the life of powerhouse advertising genius Claude C. Hopkins, who notes, "This book is not written as a personal history, but as a business story. The chief object behind every episode is to offer helpful suggestions to those who will follow me." As practical as it is interesting, My Life in Advertising is a must-read book for anyone wanting to understand the secrets of how to sell. Newly designed and typeset in a 6-by-9-inch format by Waking Lion Press

• | Author: Claude C. Hopkins
• | Publisher: Editorium
• | Publication Date: Jul 15, 2009
• | Number of Pages: 132 pages
• | Binding: Paperback or Softback
• | ISBN-10: 1434102777
• | ISBN-13: 9781434102775