Experiential Marketing: Integrated Theory & Strategic Application

Experiential Marketing: Integrated Theory & Strategic Application - 9781529742190

SAGE Publications Ltd
SKU:
9781529742190
|
ISBN13:
9781529742190
$175.28
(No reviews yet)
Condition:
New
Usually Ships in 24hrs
Current Stock:
Estimated Delivery by: | Fastest delivery by:
Adding to cart… The item has been added
Buy ebook
Description
An essential guide to understanding how experiential marketing forms a major part of marketing communications for brands featuring an implementation model to help students in designing their own campaigns.


  • | Author: Rose Leahy, Pio Fenton, Holly Barry
  • | Publisher: SAGE Publications Ltd
  • | Publication Date: Sep 15, 2022
  • | Number of Pages: 232 pages
  • | Language: English
  • | Binding: Hardcover/Business & Economics
  • | ISBN-10: 1529742196
  • | ISBN-13: 9781529742190
Additional Information
Author:
Rose Leahy, Pio Fenton, Holly Barry
Publisher:
SAGE Publications Ltd
Publication Date:
Sep 15, 2022
Number of pages:
232 pages
Language:
English
Binding:
Hardcover/Business & Economics
ISBN-10:
1529742196
ISBN-13:
9781529742190
Related Products