What Fuels Successful Brands? Belief.In Built on Belief, author and leadership advisor Matt Marcotte offers a powerful reminder that people-not products-are a brand's secret sauce. This time-tested narrative shows what happens when leaders and teams turn belief into a competitive advantage.Belief fuels commitment-and commitment beats compliance every time.This book is for leaders who value collaboration over control, employees who thrive through connection, and customers who turn into advocates one experience at a time. You won't find quick fixes or corporate buzzwords here. Instead, Marcotte leans into three decades of hands-on leadership to explore the following: Clarifying and codifying the beliefs that shape your brandShifting from box-checking compliance to heart-led commitmentInspiring people to strive toward a shared North StarWhen you're ready to build a culture of belief that starts in the heart, aligns the head, and moves through every hand, Built on Belief shows you the way.
- | Author: Matt Marcotte
- | Publisher: Lioncrest Publishing
- | Publication Date: Sep 30, 2025
- | Number of Pages: 204 pages
- | Binding: Hardback or Cased Book
- | ISBN-10: 154454989X
- | ISBN-13: 9781544549897
