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Localizing Global Marketing Strategies : Emerging Research And Opportunities

Localizing Global Marketing Strategies : Emerging Research And Opportunities

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Product Details
Author:
Janell NaKia Harvey
Publisher:
Business Science Reference
Publication Date:
Nov 11, 2019
Number of pages:
172 pages
Language:
English
Binding:
Paperback
ISBN-10:
1799809587
ISBN-13:
9781799809586

Overview

This book explores the importance of global marketing and the trends and strategies that are necessary to ensure its success--


  • | Author: Janell NaKia Harvey
  • | Publisher: Business Science Reference
  • | Publication Date: Nov 11, 2019
  • | Number of Pages: 172 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 1799809587
  • | ISBN-13: 9781799809586

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