Marketing Mix: Not 4Ps But Fit For A Competitive World
ISBN13:
9781909231122
$17.00
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Marketing Mix: Not 4Ps But Fit For A Competitive World
A radical book suggesting it is inappropriate to define marketing mix as 4Ps; a marketing mix needs many different words covering customer or user wants and needs.
- | Author: Geoffrey Darnton
- | Publisher: Requirements Analytics
- | Publication Date: May 18, 2022
- | Number of Pages: 100 pages
- | Language: English
- | Binding: Paperback/Business & Economics
- | ISBN-10: 1909231126
- | ISBN-13: 9781909231122
- Author:
- Geoffrey Darnton
- Publisher:
- Requirements Analytics
- Publication Date:
- May 18, 2022
- Number of pages:
- 100 pages
- Language:
- English
- Binding:
- Paperback/Business & Economics
- ISBN-10:
- 1909231126
- ISBN-13:
- 9781909231122
-
-
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