This book gathers pioneering experiences based on the same concept: innovation. According to Schumpeter's research, there would be four types of innovations: product or service innovation (market introduction of a new type of good), process innovation (introduction of a new type of production), market innovation (introduction of a new market in a country or a new market structure), and innovation of matter (introduction of a new raw material). This book contains ten chapters organized in four main sections: (a) "Strategic Issues," (b) "Risk Management in Innovative Projects," (c) "Economic Issues and Financing Innovation," and (d) "Leadership and Teamwork."
- | Author: Bernardo Llamas, Felipe Luis Mazadiego, María Dolores Storch De Gracia
- | Publisher: BoD – Books on Demand
- | Publication Date: Aug 30, 2017
- | Number of Pages: 196 pages
- | Language: English
- | Binding: Hardcover
- | ISBN-10: 9535134671
- | ISBN-13: 9789535134671