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Customer Experience Management - The Experiential Journey

Customer Experience Management - The Experiential Journey

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Product Details
Author:
James Seligman
Publisher:
Lulu.com
Publication Date:
Sep 19, 2018
Number of pages:
264 pages
Language:
English
Binding:
Paperback
ISBN-10:
0244417474
ISBN-13:
9780244417475

Overview

Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available. By investing in technology, organizations that support the customer experience can provide accurate forecasting, customer in sight, and the skills and capabilities regardless of their location and time zone. Processes that span the back office to the front office should provide real time insight into the interpersonal experience journeys and enable co-creation of goods and services.
  • | Author: James Seligman
  • | Publisher: Lulu.com
  • | Publication Date: Sep 19, 2018
  • | Number of Pages: 264 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 0244417474
  • | ISBN-13: 9780244417475

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