Risk Communication: A Mental Models Approach

The procedure uses approaches from risk and decision analysis to identity the most relevant information; it also uses approaches from psychology and communication theory to ensure that its message is understood. This book is written in nontechnical terms, designed to make the approach feasible for anyone willing to try it. It is illustrated with successful communications, on a variety of topics."--Jacket.

• | Author: M Morgan
• | Publisher: Cambridge University Press
• | Publication Date: July 30, 2001
• | Number of Pages: 366 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 0521002567
• | ISBN-13: 9780521002561